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Inquiry Into Amazon.com’s Competitor Dynamics In Broadline Retail Industry

Nov 13, 2025

In today’s fast-paced and competitive business landscape, it is essential for investors and industry enthusiasts to thoroughly analyze companies before making investment decisions. In this article, we will conduct a comprehensive industry comparison, evaluating Amazon.com (NASDAQ:AMZN) against its key competitors in the Broadline Retail industry. By examining key financial metrics, market position, and growth prospects, we aim to provide valuable insights for investors and shed light on company’s performance within the industry.

Amazon.com Background

Amazon is the leading online retailer and marketplace for third party sellers. Retail related revenue represents approximately 74% of total, followed by Amazon Web Services (17%), and advertising services (9%). International segments constitute 22% of Amazon’s total revenue, led by Germany, the United Kingdom, and Japan.

Company P/E P/B P/S ROE EBITDA (in billions) Gross Profit (in billions) Revenue Growth
Amazon.com Inc 34.49 7.06 3.82 6.02% $45.5 $91.5 13.4%
Alibaba Group Holding Ltd 18.23 2.65 2.70 4.26% $53.52 $111.22 1.82%
PDD Holdings Inc 14.65 3.80 3.50 8.89% $25.79 $58.13 7.14%
MercadoLibre Inc 51.35 17.15 4.07 7.06% $0.88 $3.21 39.48%
Sea Ltd 73.89 8.77 4.61 4.36% $0.58 $2.41 38.16%
Coupang Inc 137.29 11.11 1.60 2.02% $0.32 $2.72 17.81%
JD.com Inc 8.71 1.39 0.27 2.68% $7.34 $56.64 22.4%
eBay Inc 19.47 8.41 3.88 13.35% $0.74 $2.0 9.47%
Vipshop Holdings Ltd 10.50 1.75 0.69 3.74% $1.91 $6.05 -3.98%
Dillard’s Inc 16.73 4.93 1.46 3.86% $0.14 $0.58 1.41%
Ollie’s Bargain Outlet Holdings Inc 37.31 4.42 3.26 3.49% $0.09 $0.27 17.49%
MINISO Group Holding Ltd 20.60 4.37 2.59 4.56% $0.73 $2.2 23.07%
Macy’s Inc 11.69 1.24 0.25 1.95% $0.36 $2.1 -1.9%
Kohl’s Corp 9.71 0.52 0.13 3.97% $0.45 $1.53 -4.98%
Hour Loop Inc 78.67 11.59 0.60 18.14% $0.0 $0.02 -3.45%
Average 36.34 5.86 2.11 5.88% $6.63 $17.79 11.71%

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When closely examining Amazon.com, the following trends emerge:

  • The stock’s Price to Earnings ratio of 34.49 is lower than the industry average by 0.95x, suggesting potential value in the eyes of market participants.

  • With a Price to Book ratio of 7.06, which is 1.2x the industry average, Amazon.com might be considered overvalued in terms of its book value, as it is trading at a higher multiple compared to its industry peers.

  • With a relatively high Price to Sales ratio of 3.82, which is 1.81x the industry average, the stock might be considered overvalued based on sales performance.

  • The Return on Equity (ROE) of 6.02% is 0.14% above the industry average, highlighting efficient use of equity to generate profits.

  • The Earnings Before Interest, Taxes, Depreciation, and Amortization (EBITDA) of $45.5 Billion is 6.86x above the industry average, highlighting stronger profitability and robust cash flow generation.

  • The gross profit of $91.5 Billion is 5.14x above that of its industry, highlighting stronger profitability and higher earnings from its core operations.

  • With a revenue growth of 13.4%, which surpasses the industry average of 11.71%, the company is demonstrating robust sales expansion and gaining market share.

Debt To Equity Ratio

debt to equity

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The debt-to-equity (D/E) ratio is a measure that indicates the level of debt a company has taken on relative to the value of its assets net of liabilities.

Considering the debt-to-equity ratio in industry comparisons allows for a concise evaluation of a company’s financial health and risk profile, aiding in informed decision-making.

In light of the Debt-to-Equity ratio, a comparison between Amazon.com and its top 4 peers reveals the following information:

  • Amazon.com demonstrates a stronger financial position compared to its top 4 peers in the sector.

  • With a lower debt-to-equity ratio of 0.37, the company relies less on debt financing and maintains a healthier balance between debt and equity, which can be viewed positively by investors.

Key Takeaways

For Amazon.com, the PE ratio is low compared to its peers in the Broadline Retail industry, indicating potential undervaluation. The PB and PS ratios are high, suggesting a premium valuation based on book value and sales. In terms of profitability metrics, Amazon.com shows high ROE, EBITDA, and gross profit margins, reflecting strong operational efficiency and financial performance. Additionally, the high revenue growth rate further highlights Amazon.com’s competitive position within the industry.

This article was generated by Benzinga’s automated content engine and reviewed by an editor.

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